Online Marketing Strategy = how to drive maximum meaningful traffic to your goal.
The strategic marketing goal will differ from business to business but the end-game is generally the same; how do we drive the maximum number of meaningful prospects to see our marketing message and then help them to make a purchasing decision in our favour?
Post’s From the Digital Consultant at the Online Marketing Academy.
Has your Website Ever Been Hacked?
Mine have and its a constant battle to keep the wolves at bay!
Getting hacked can happen to us all and believe me, if you think that your website is too small and insignificant to gain the attention of the hackers, THINK AGAIN!
You see and hear the big news stories on the TV and Radio like Sony and large institutions been hacked to steal user data and bank … Learn More..
Excellent communication services are a crucial element in running any modern-day business, and finding an excellent broadband deal and an appropriate service package can be bewildering when faced with the vast range of choice currently available. There are many different broadband speeds and services available and the one you eventually decide upon will need to be tailored to your current business … Learn More..
Empire Avenue is a Social Media hub for a whole host of people and businesses from all over the globe.
Empire Avenue is the Social Stock Market, where you can Grow your Social Capital online. Here's how it works, you get to discover valuable, interesting, cool, fun people online and then based on scores or share price, invest virtual currency in their profiles by buying shares in our Social … Learn More..
Talking technical about Search Engine Optimisation and Social Media without any technical language.
Six months after Google launched Panda I am feeling vindicated and quite please with myself.
During the past 10 years as I have been building my Search Engine Optimisation (SEO) and Social Media experience and expertise and I have grown up in a community where link-farms and back-link brokers … Learn More..
Does the Social Savvy Executive Board Exist?
Social Media has been in the Beta stage for about 14 years but now it’s coming out of Beta and in to the mainstream, Twitter is no longer the domain of self labelled social media guru’s - it is emerging as a must-have life-style accessory for every one with a disposable income above £14k.
That’s a lot of consumers and they all use the internet to … Learn More..
Don't Accept Digital Marketing Proposals at Face Value
A long time friend of mine, James Curd emailed the fable below to me and it set me thinking! Why does most of our business come from organisations that have had a lack-lustre return with their Digital Marketing?
The Answer is easy! Without any knowledge of the online jungle how can they possibly evaluate what is or who can provide … Learn More..