Archives for March 2010

Blog Writing for Better Business

A Simple Website, Simply isn’t Enough The Internet has become and every-day part of your clients’ lives. Today people are more likely to turn to Google to find their nearest electrician or plumber ahead of the Yellow Pages. In fact our younger generation have never know differently. Most of us even turn to Google to find a new house or answer a legal question before talking to our estate agent or solicitor. Of course, your customers need to be able to find your website before they find your competitors. If a customer Google’s a question, you want your website to be the website that … [Read more...]

Search Engine Optimisation

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via natural, un-paid "organic" search results as opposed to search engine marketing (SEM) which deals with paid inclusion. Typically, the higher a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a web site web presence. As an Internet marketing strategy, SEO … [Read more...]

Content Management Systems

Website Content Management has been a bone of contention for many years as the web development and designer community has enjoyed making Billions in recurring fees for updating website content for clients who did not have the technology, skills or knowledge to do this themselves. An new age has now dawned for the serious business owner as the Online Marketing Academy can now provide clients with State-of-the-Art Online Marketing Platforms which they can manage themselves from any computer browser, at any-time anywhere in the world. Online Marketing Strategy In the recent past business … [Read more...]

What is a Website?

When is a website not a website? When its an online marketing platform of course. The Word "Website" is quite an ambiguous term because it means different things to different people. This website is an online marketing platform, kind of a website on steroids pumping iron. If you take a look at our navigation bars above you will notice: Main Navigation Bar for our Website Subject Pages. Secondary Navigation Bar for our Blog Categories. Third Navigation Bar for our Groups and Forums. Right at the top of the page our sign-up and log-in menu. In the side-bar you will notice the … [Read more...]

Pirates Ahoy

There's gold in them thar hills. There is no question that you and your business need to have a powerful online presence if you are to succeed and collect your gold in our digital future. But how does the Non-Expert navigate his or her way through the shark infested ocean of online marketing and website design vendors. How can you choose which vendors are right for you? Here are my top-tips for finding vendors who you can trust to work with. Go to the "Contact Us" Page and see if you can find details allowing you to connect to a real person. Complete the contact form (only if it … [Read more...]