Influencer Marketing

Influencer marketing is a form of marketing in which focus is placed on key individuals rather than the whole target market. It identifies individuals with influence over potential buyers, and orients marketing activities around these influencers.

#MotoGP with Danny Webb & Tutti Frutti Frozen Yogurt

Danny Web Tutti Frutti Yogurt

Two things I really love – Ice Cream and Moto GP… Mix the two together and I’m having a great day. I recently read a press release about the talented Young Danny Webb who is a rising Moto GP star riding for MAHINDRA RACING and sponsored by Tutti Frutti Frozen Yogurt. I am not connected to Danny Webb or Tutti Frutti Frozen Yogurt. I am just a big fan of both… The daring 21 years old Danny Webb is appearing at the at the Tutti Frutti store at: 2 Bedford Street, Covent Garden, London, WC2E 9HH to serve frozen yogurt and meet his fans on Friday 30th March 2012. If you can … [Read more...]

What is Influencer Marketing? #SocialMedia

Social Influencer Marketing

Influencer marketing is a form of marketing in which focus is placed on key individuals rather than the whole target market. It identifies individuals with influence over potential buyers, and orients marketing activities around these influencers. "we are on the cusp of a marketing revolution that is being led by you: the citizen influencer Azeem Azhar: CEO PeerIndex Social Influencer Marketing Social Influence is not new; Social Influencer Marketing has been a tactic used in physical networking and consumer groups for many years but the emergence and popularity of Social Media and … [Read more...]

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