Is blogging good for your business?

Is blogging good for business? The Digital Coach Say's - Hell Yes But don’t take my word for it, watch and listen to two of the world’s greatest business speakers chewing the fat about blogs... Seth Godin and Tom Peters.. Doesn’t get much better than this. What is a blog? Read the Wikipedia definition of a blog here. … [Read more...]

My Favourite Social Author

Seth Godin's Blog

Seth Godin is my Favourite Author for two really cool reasons. Firstly I don't read physical books, I do not have the time. But I spend a lot of time reading blogs and stuff online and on my iPhone using my6Sense Seth writes a daily blog which is delivered to my PC and my iPhone, It's a great blog because he writes really sophisticated stuff in bite-size-chunks which even I can understand. Its very educational for any person, of any age, any gender and any occupation. I reccomend that you sign up to Seth's Blog Even Cooler than Seth's Blog are Seth's Audio Books. Search for Seth Godin … [Read more...]

Foraging Your Website

The Levy Flight as Pertaining to Social Media Marketing

The Levy flight - By Seth Godin - Shared with our Readers. Clay Shirky taught me this very cool mathematical concept that shows up in nature, and now in marketing and social media. Levy-flight-100000 An animal that forages will hang out in a small area, looking for nuts or berries, then will realize it has used up all the likely sources in this spot. It will then head off in a random direction, walk many paces, and start foraging again. When you plot the Levy flight, it looks like this: Someone discovers your site. They poke and prod and join and return and return again. Then they feel … [Read more...]